Natural Housewife 2012: About the Prize

Organic bedding from a national, natural leader

There is a sentence I love in a 2007 LA Times article about Vivètique Sleep Systems – the company that will be supplying luxurious organic comforters to three winners in this year’s Natural Housewife Contest:

“There isn’t a speck of polyurethane foam, by far the most common filling for modern mattresses, in Vivètique’s 31,000-square-foot factory across from a rock quarry, thus the man-made lake, in a nondescript industrial park that includes manufacturers, public storage units and a couple of strip clubs.”

LA Times Writer David Colker’s article is among many that highlight Vivètique’s expertise in manufacturing with natural and organic materials. The New York Times, in comparing natural bedding manufacturers, also has put Vivètique in the spotlight.

Vivètique’s unique comforter materials include Pure Grow™ wool – which insulates without overheating — and organic cotton. Natural Housewife winners can choose from different weights and sizes, and between hand-tufted comforters and machine-washable comforters from the company’s Lavatique line.  Retail price on a queen size Vivètique comforter is about $599.

Pure Grow Wool™ is produced following organic agricultural practices. There are no pesticides used in the pastures and no chemicals in the animal feed. The wool is washed with biodegradable soap – not harsh chemicals – to remove dirt and lanolin. The wash house recycles the lanolin, and they use a land management system for a low impact on the environment.

Cotton used by Vivètique is unbleached, un-dyed and certified organic.

Pure Grow Wool™ helps regulate body temperature by wicking away moisture. Vivètique’s comforters and pads are available in Pure Grow Wool,™ organic cotton, or a combination of both, and have been noted as materials that provide a healthy foundation for a perfect night’s sleep. Vivètique also offers an all-organic baby line.

This year’s Natural Housewife Contest will focus on ways to quickly distinguish products that are authentically natural, better for people or better for the planet. Starting April 19, we will be posting questions weekly on our Facebook page. The winners will be those who email in the correct answers first.

More detailed contest rules are coming in the next Natural Housewife Contest post. ©

Nancy Kibbee is editor at www.naturalinteriors.com