chemical-free carpet Tag

Couple chooses chemical-free carpet, dustless sanding and low-VOC finishes for 1960’s ranch makeover, and gets it all done between closing and move-in. The hardwood floor in the living room and front hall had been refinished. They were welcoming upon walking through the front door of the ranch home Pam and her husband, Jim, were buying in a Cincinnati neighborhood. The spacious kitchen, with an older tile floor, also was inviting. But the great room, back hall and three bedrooms were covered with worn carpet and ready for an update. Pam had a plan to pull it all together into a cohesive, flowing look. But like most people who contact the Natural Interiors® program, she had specific requirements: Any new carpet preferably would be made of natural fibers, and it would be free of stain-proofing chemicals. Any floor finishes or paint would be as low-VOC as possible for the application. “I wanted help finding products and properly vetting them for chemicals of concern and hazardous air pollutants,” Pam said. “I wasn’t being a purist. I just wanted to take all reasonable steps to minimize possible toxins.”

A growing number of flooring consumers know more about people-friendly products than mainstream flooring salespeople do When a consumer is intent on finding a specific product and spends hours researching it, she might be more knowledgeable than the salesperson when she gets to the store. Jennifer Lutz recalls how frustrated she was when she went to a mainstream flooring store, asking about natural carpet and hard-surface flooring that had third-party indoor-air quality certification. This drove her back to the computer and her Google searches, which put her in contact with Natural Interiors.® “I didn’t feel like the salespeople at the store knew what they were talking about or even understood my questions in regard to certifications and VOCs,” says Lutz of Lebanon, OH. “It is very important to me, and I do not want to spend money to buy a product that does not meet my standards.”

Toledo customer wanted a planet-friendly product that also offered healthier indoor air Ordering and installing Nature’s Carpet “felt great for a number of reasons,” says Julee, who now has “Clearwater,” part of the “Dark Green” line, in her home in Holland, OH. She found the carpet at Carpets by Otto, which has several locations in the Toledo area. The “Dark Green” line from Nature’s Carpet is made from New Zealand Wool, with no synthetic materials or chemical additives. Julee wanted a product that was good for the planet and would not emit chemicals in her home. “After having lots of negative symptoms with new carpeting, I was wonderfully surprised at the lack of odor with Nature’s Carpet, which means, of course, there were no chemicals to off-gas,” she says. “I purchased the wool felt padding as well. For the first time in my life, there literally was no odor from the carpet. With my chemical sensitivities, I had zero problems with the carpet. It was a true Godsend.”

More than a decade after its U.S. entry, chemical-free carpet gets mainstream attention and could be part of a market that is “ready to explode” Some rolled their eyes and suppressed laughter at the idea that a chemical-free, biodegradable, un-dyed carpet could make it in mainstream America. But when Brian Cox saw Nature’s Carpet in the early 1990s, something told him it would be a winner. After seeing this wool carpet at a Domotex trade show in Germany, Cox returned to his office at the Colin Campbell distribution company in Vancouver, BC, he organized his presentation, and he began calling on retailers.  After the Canadians started selling it, Cox crossed the U.S. border and called on one of the country’s first green-building gurus in Bellingham, WA. The builder in turn installed the product in several green homes, including his own, and he helped Cox introduce Nature’s Carpet to the Environmental Home Center in Seattle, which would later be known as EcoHaus. “That’s what broke open the United States market,” Cox recalls. “It went from there, all the way down the West Coast to California.”

Reader says shopping for chemical-free carpet spurs confusion Dear Natural Interiors: Your blog and the Natural Housewife got me thinking about indoor-air quality, and wool carpeting, because I am getting ready to replace old carpet in my home. But after going to a local flooring store, I am really confused. The salesman showed me some wool carpets, but they all had been treated with mothproofing chemicals, and some contained synthetic materials, too. I said I did not want chemical emissions, but he said I would be okay with any brand in the store – even synthetics made from petrochemicals -- because they all had CRI Green Label Plus. When I named Nature’s Carpet, the salesman pulled out a box of small carpet pieces from under the counter. But I know from going online that there are a lot more styles than the ones he had. He said that he only kept the box for people who specifically asked for it, and that it really wasn’t needed because of all the advances in limiting chemical emissions. So, what’s the deal?